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What is the aroma of coffee? Is aroma and flavour the same?
What is the aroma of coffee? Is aroma and flavour the same?

January 01, 2021

What is the aroma of coffee? Is aroma and flavour the same? Aroma is one of the primary coffee qualities denoting a coffee's flavour along with body, acidity, sweetness, bitterness, and aftertaste. A coffee's aroma is one of the main categories used by professional coffee tasters (cuppers) to judge the quality of a coffee.
How do you evaluate the flavours of a coffee?
How do you evaluate the flavours of a coffee?

December 15, 2020

So, how do you evaluate the flavours of a coffee? Tasting something and being able to describe it analytically is both difficult and requires specific experience; that’s why it tends to be a little bit scary for many at the beginning.
Everyone loves crema in a coffee. How does it form?
Everyone loves crema in a coffee. How does it form?

December 01, 2020

Everyone loves crema in a coffee. But how does it form? Beautiful crema. For a long, long time the appearance and quality of crema were the defining characteristics with which the quality of an espresso was judged. Traditionally, the perfect crema is a deep, reddish hazelnut colour that will hold a teaspoon of sugar for several seconds.

We Have Revamped Our Youtube Channel - Please Follow
We Have Revamped Our Youtube Channel - Please Follow

August 24, 2020

We had posted a few videos here and then, but never really took our message of sustainability to our Youtube channel. That has changed. Today! We have started to post some of our clips. For instance, our first video portraits a small child which gets really angry over not being told that sustainable compostable coffee pods from Moving Beans exist :). 

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"Scientist Gemma reveals the inspiration behind her coffee business"

May 17, 2020

One of the co-founders of Moving Beans was featured today in a major national newspaper, with a daily readership of more than 2,000,000 people. The story covers her inspiration behind Moving Beans, and about the founding moments and the journey ever since. Her story reads as follows:

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Gateway Asia: Moving Beans Opened in Hong Kong
Gateway Asia: Moving Beans Opened in Hong Kong

February 18, 2020

That was a difficult decision, but the UK DIT and HK's business agencies helped us a lot in opening up in Hong Kong. As of today, we are open for business in one of Asia's largest and most cosmopolitan cities. We figured that one of the most metropolitan melting pots in the world would love to have one of the most sustainable coffee pods in the world.

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